Businesses can use WhatsApp to send promotional messages to their customers, such as discounts, offers, or product announcements. Messages can include text, images, videos, and links to websites.
The content that is created and shared on the WhatsApp messaging platform for marketing purposes. WhatsApp is a popular instant messaging app with billions of users worldwide, making it a valuable channel for businesses to engage with their customers, promote their products or services, and drive sales.
WhatsApp marketing allows you to stay in touch with your customers – more than half of WhatsApp users check the app every day. Better yet, you can be sure they will get your offers, as text messages have a 98% open rate.
This marketing channel is a must-have for businesses that want to connect with audiences in developing countries.